Britain has been collecting a 2% levy on the revenues of large American technology companies since 2020, and the tax raised more than £800 million in the financial year 2024–25, up from £678 million the year before. That quietly growing income stream has now attracted the most direct threat Washington has yet issued: a 100% import tariff on all goods sent to the United States by any country that imposes a digital services tax on American firms. The warning, posted by President Donald Trump on his Truth Social platform, stated that such penalties would take effect immediately and would override any existing bilateral trade agreements. The precise exposure of the United Kingdom remains unclear.
Trump's post appeared to target nations on the verge of introducing or revising such a tax, yet London's Digital Services Tax has been in operation for five years. It applies to search engines, social media platforms, and online marketplaces whose global digital revenues exceed £500 million and whose UK revenues surpass £25 million — thresholds that capture Apple, Google, Meta, and Amazon directly. In April, Trump had already singled out the UK, accusing it of trying to "make an easy buck" at the expense of American companies. The threat arrives at a particularly sensitive moment for transatlantic commerce.
The United States and the European Union finalised a new trade framework just days before Trump's post, and France, Italy, and Spain all maintain their own digital services taxes of 3%.