Fresh Thinking: How Modern Supermarkets Compete
Grammar: Formal spoken grammar: framing, hedging, and discourse markers in professional presentations an
A Business English English lesson exploring business.
What's in this lesson
A Business English ESL lesson on business, practising formal spoken grammar: framing, hedging, and discourse markers in professional presentations an. The worksheet has a reading, target vocabulary, a grammar reference with practice and discussion questions.
From the reading: Fresh Thinking: How Modern Supermarkets Compete
In 2023, the global grocery market was worth roughly $12 trillion — and the battle for that money had never been more intense. Tesco in the United Kingdom, Walmart in the United States, and Carrefour across Europe all operate on extraordinarily thin margins: a typical full-service supermarket earns between one and three cents of profit for every dollar of revenue it generates. That arithmetic forces every major player to obsess over volume, efficiency, and footfall in equal measure. When margins are that tight, a single percentage point of market-share movement can represent hundreds of millions of dollars in lost or gained income.
Vocabulary
- $12 trillion
- accumulate
- contract
- perception
- revenue
- break even
- factor in
- hedge against
- roll out
- scale back
Grammar
- Framing a point
- I'd like to begin by looking at the margin structure. — opens a presentation section cleanly
- Hedging an opinion
- It could be argued that fresh-format stores carry too much risk. — softens a strong claim
Discussion questions
- When did you last change where you do your main food shopping?
- Should supermarkets compete on price or on experience?
- What makes you trust a food retailer?
Fresh Thinking: How Modern Supermarkets Compete
Grammar: Formal spoken grammar: framing, hedging, and discourse markers in professional presentations an
What's in this lesson:
Full lesson plan with reading, grammar, vocabulary, and discussion.
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